Methods

  • Input
  • Analyses of negative case studies
  • Drawing comparisons between the German and the foreign culture
  • Case studies from relevant business situations
  • Practical tips from native speakers of the target country

Duration

2 days

Target group

Employees and managers from sales and service who come into more extensive contact with people from a particular cultural background.

Previous knowledge

"Intercultural Competence" Foundational seminar

Seminar contents

  • Business etiquette in your respective region
  • Target-oriented interaction with national employees, colleagues and teams
  • Communication styles (model: high and low context)
  • Working and management styles in the respective cultures
  • Know-how, “Do’s" and “Dont’s" for dealing with national customers and business partners
  • Intercultural presentations, lectures and negotiation skills and meetings
  • International project work/management on-site
  • Conflict management and prevention in the target region

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